India is currently reliving the post-independence era, well, almost. The Prime Minister is set to revolutionize every trade, every industry. Being undoubtedly one of the most tech savvy Prime Minister the nation has seen, he is striving hard to use the medium of technology extensively as a part of the solution. And the immature e-learning industry of India has started to feel the impact of his administration.


Just recently, under his austerity measures, the ministers have been discouraged to travel for meetings and instead use video-conferencing solution as much as possible. With this step, he has managed to cut discretionary expenditure and simultaneously create a huge opportunity for the e-learning industry to step forward and tap this massive market. The extensive use of technology by the Prime Minister to reach out to the common man, through the webcast of his speeches during the election phase or the live broadcast of his interaction with school children on Teachers Day across the country, indicates the path India is going to move towards. The new government has also proposed introduction of online and audio-video courses for learning foreign languages amongst Indian students and vice-versa. Now, if the Indian companies will not facilitate this mechanism, foreign companies are well equipped and fervid enough to take over this market.


The Indian HRD ministry has invited people to come up with innovative ideas and projects to transform the education system. It is also in the process of reviewing the regulatory bodies of the Indian education sector. The slogan on the new website reads, “Dream, Design, Deliver; help us change the way we educate India”. This statement can boost sales for all e-learning companies, assuming the companies are competent enough to shift gears and drive in the required direction. With a good proposal, the potential that can be generated for any company which is in the business of e-learning is exponential.


But a word of caution; in this euphoria of digitizing and reforming the education system of India, the quality of education has to improve. Because, while introducing online courses and blended learning methods, it may happen that the standard of education is compromised. The designers of the e-learning industries and the course creators have to work in sync to ensure that students are more employable.


The Indian government has approved Rs. 1 lakh core for the Digital India project. The government has thrown open the market, now it is up to the e-learning sector to grab the opportunity and take the leap forward in the world of e-learning.


But the question remains: Will the Indian e-learning industry be able to meet this demand?